Data Driven Business

Advertising

9 Fresh and Effective Ideas for Your Social Media and Content Marketing Campaigns

Audiences are just drowning in horrible content, even after Google and its Hummingbird changes. Worse yet, people (and companies) are still using methods that are dated and maybe at most one or two ways to market their content. Let’s think about this for a minute. Brands today have more options for content marketing, such...

Big Data Fuels Spying and Context Marketing

With the dust still stirring from the exposure of the NSA’s data collection program, privacy advocates are starting to turn their attention to the businesses that collect consumer data. Pundits are starting to ask,...