Author Bio
In 2014 the Internet is shifting due to the growth of the new Top Level Domains (TLDs). Domains such as .Photo, .Club, and .Technology have already gone live, joining .Com and .Net as legitimate...
Why is visual content so important? Visual content is one of the most powerful communication mediums available to brands today. It’s simple: human brains process visuals more efficiently than text alone, which makes visual content...
By: Mark Kersteen, Editor and Content Director,
InciteData is (even) more valuable than you think — It’s gold. It’s oil. It’s the future. Data is a lot of things to a lot of people. But, if it isn’t used wisely, it’s worthless....
Every so often when I’m tweeting or emailing, I’ll think: Should I really be writing so much? I tend to get carried away. And for the times that I do, it sure would be...
National advertisers to grab 40% share of US local media ad spending this year US consumers love local search, at least according to January 2014 polling by Google conducted in partnership with Ipsos MediaCT...
Audiences are just drowning in horrible content, even after Google and its Hummingbird changes. Worse yet, people (and companies) are still using methods that are dated and maybe at most one or two ways...
Are you struggling with Google Analytics segments every now and then? Would you like to learn how to use and build them instead of just being overwhelmed with a "best segments" posts? If your answer to...
By: Steve Jackson, CEO,
QuruI found the headline above in Paco Underhills’ book, Why We Buy, The Science Of Shopping. I found myself comparing many of the things he has measured in the retail world to the tests...
How can you use social media to boost your brand? By establishing a presence on the top social media networks that are most relevant to your business, updating regularly, engaging with customers and then...
Bigger isn’t always better, but you won’t know unless you test. Image source. We’ve heard it all before: “Long copy closes the sale!” shout the copywriting gurus. “Shorter landing pages get more leads!” shouts...
